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GMCF Social Media & Engagement Survey
What's your role in the community? (Select all that apply)
A) Community Member
B) Nonprofit Staff Member
C) Nonprofit Volunteer
D) Trustee
How often do you use Facebook?
Daily
Weekly
Occasionally
Rarely/Never
How often do you use YouTube?
Daily
Weekly
Occasionally
Rarely/Never
When you open YouTube or Facebook, what’s your main goal? (Select all that apply)
To relax or be entertained
To learn or find information
To connect with others or follow local updates
To promote, share, or manage content
How do you usually discover new content? (Select all that apply)
Algorithm or recommendations feed
Search bar / specific topic search
Shared by friends or pages I follow
External links (email, Reddit, group chats, etc.)
Thinking about YouTube, what type of content do you watch most? (Select all that apply)
A) Tutorials / educational videos
B) Entertainment or creator content
C) News, commentary, or community discussions
D) Music, podcasts, or background streams
E) Shorts or lifestyle snippets
Thinking about Facebook, how often do you see posts from the Greater Manhattan Community Foundation (GMCF) or its affiliates? (Select all that apply)
A) Often — I see them regularly in my feed
B) Occasionally — every few weeks
C) Rarely — I have to search or scroll for them
D) Never — I don’t recall seeing any recently
Thinking about YouTube, how often do you see posts from the Greater Manhattan Community Foundation (GMCF) or its affiliates? (Select all that apply)
A) Often — I see them regularly in my feed
B) Occasionally — every few weeks
C) Rarely — I have to search or scroll for them
D) Never — I don’t recall seeing any recently
If you don’t typically engage with GMCF posts, why not?
A) Not relevant to me
B) I support GMCF but don’t engage online
C) I don’t see enough posts to remember
D) I’ve muted, unfollowed, or hidden the page
What kind of content would make you more likely to engage with GMCF online? (Select all that apply)
A) Local impact stories or success updates
B) Event info and ways to participate
C) Educational content about philanthropy or giving
D) Behind-the-scenes or staff highlights
Where do you prefer to learn about GMCF and community updates? (Select all that apply)
A) Facebook
B) YouTube
C) Email newsletters
D) In-person events